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Senior Director, Customer Intelligence

Metro Inc.

This is a Full-time position in Vaughan, ON posted July 28, 2022.

Requisition ID: 27271 Position Location : METRO ON
– 5559 DUNDAS STREET W (A-DUND) Position Type: Permanent SUMMARY The Senior Director Customer Intelligence provides strategic consulting to Senior Executives of all divisions of Metro Inc., with the objectives of growing sales, improving banner performance and delivering a positive customer experience throughout the customer journey.

This person is responsible for leading a team of analytical practitioners with a focus on 5 areas of expertise: Research, Strategic planning, Merchandising insights, Loyalty analytics and Data Strategy.

The Senior Director has years of experience analyzing transactional, loyalty, consumer and market data in order to inform key business decisions.

This person is known as a strategic leader with deep analytical skills, acute thinking, capable of building strong business relationships, capable of influencing senior executives by turning data into actionable insight.

SPECIFIC RESPONSIBILITIES Lead the development of the Metro Inc.

annual analytical work plan based on business priorities established by Senior Executives (food and pharma divisions).

Provide strategic consulting services to senior executives and their teams leveraging multiple sources of data, methodologies and service providers, with the objective of informing key business decisions, growing sales and market shares.

Negotiate contracts with research, analytical and data service providers on behalf on Metro Inc.

Develop and nurture mutually beneficial business relationships with them.

Manage the annual insights & analytics budget.

Optimize the annual budget by identifying efficiencies and/or opportunities with existing and new service providers.

Define the data strategy to execute and measure the performance of the Metro Inc.

loyalty programs and personalized communication initiatives.

Supervise the development and execution of the annual loyalty analytics work plan.

Lead the development and management of a portfolio of customer dashboards & reports aimed at providing actionable insights and trends to senior executives and their teams (customer satisfaction, performance evaluation, competitive analysis).

Establish regular governance meetings to review and discuss findings.

Identify new analytical needs and adapt the portfolio accordingly.

Working closely with banner leads, identify annual analytical priorities in key areas of the merchandising discipline (i.e.

category management, assortment, price and promotions, customer understanding/segments).

Supervise the development and the execution of the annual merchandising insights & analytics work plan for all relevant banners.

Provide recommendations aimed at maximizing categories’ growth potential.

Supervise the development and the execution of the annual research plan and budget.

Ensure alignment between the key deliverables and the banners’ annual strategic plans.

Lead the customer experience platform management and measurement plans for all divisions and banners of Metro Inc.

Supervise the development and execution of measurement plans on key strategic cross-banner initiatives (ex: health program, self-check-out, electronic shelf-tags, etc.).

Supervise the creation of analysis and documents in preparation of key presentations to be delivered by senior executives to various audiences (ex: executive committees, board of directors, unions, financial analysts, etc.).

Lead a team of 25 analytical and research subject matter experts located in Montreal & Toronto.

Responsible for the management, prioritization, and governance with dunnhumby (our third-party customer data analytics provider) that comprises a team of 15 subject matter experts in Canada and abroad.

QUALIFICATIONS Bachelor’s Degree in mathematics, Economy, Finance, Business Intelligence or Management.

A Master’s degree is an asset.

At least 10 years of experience in data & analytics consultancy, category management (CPG) or loyalty program management Knowledgeable of the retail industry Knowledgeable of data analytical & insights service providers and their tools (dunnhumby, Precima, Nielsen, IRI, etc.) Knowledgeable of the retail merchandising practice (or CPG) and of the loyalty program analytical practice Proficiency with the Microsoft Office Suite and BI Tools Experience in people management Availability to travel occasionally in Qc & ON LI-Hybrid Metro values, respects and leverages the differences and competences of all employees from a variety of different backgrounds.

We will consider all qualified applicants for employment.

Metro is committed to accommodating applicants and employees with disabilities.

Should you require an accommodation or wish to receive this application in an accessible format, please advise.

Only applicants that meet the qualifications will be contacted.

We respectfully request no calls or unsolicited resumes from agencies.